Marketing online plan templates sample for any company

Marketing online plan templates sample for any company

To getting the successful business project on the internet, a marketer needs a perfect internet marketing plan. Here is an internet marketing plan step by step to make company marketing a product or service to a specific target market achieved its marketing objectives.

Your Internet marketing plan will identify all the components of your marketing strategy. You will create the details of the analysis of the market, sales, advertising, and public relations campaigns. Most of these plans are successful integrated marketing strategies and internet marketing strategies traditional (offline).

The plan you are referring to internet marketing plans include:


Magnified illustration with the words Marketing Plan on white background.

Magnified illustration with the words Marketing Plan on white background.

1. Market research:

Collect, organize, record data on the market which related to buying the product or service you are selling. (From here we will refer to the product or service you are the “products”)

Some issues to note:

Features, models of markets including seasonality

Customer demographics, market segment, target markets, needs, buying decisions.

Product – what is provide competition. Market research conducted by relying on Google and search conducted in accordance with the types of products and services you want to sell.

Situation in sales.

Suppliers – vendors that you should rely on.

Target market – to be successful, must focus on one or two niche markets instead of one large concentrated markets. Niche with less competition than they tend more and more profit.

  1. Product:

Describe your product. How to link your product to the market? What your market needs, what they’re using now, what they need at the pass and beyond the current conditions of use.


  1. Competition:

Describe your competition. Develop “unique selling proposition”.


What makes you stand out from your competitors?

Why are you special?

Why should customers choose your product instead of others. The more you differentiate yourself with the competition, the more successful you get.

  1. Mission:

“The key to the market” – you are selling to someone – very specific, distinct!

“Contribution” – what you’re selling something.

“Difference” – the unique selling proposition of your – why differences in competitiveness?

  1. Internet marketing strategy:

Writing internet marketing strategy and promotion that you want to use or at least consider using. Strategies to consider include:

Search Engine Optimization (SEO Services): use search engine optimization (Google, Yahoo, MSN) will rank your website in the top 10 search results. This way you can have thousands of people to visit your site every day for free.

Pay Per Click – Search Engine Marketing (SEM is?): When you use this service, you are bidding on the keyword

Affiliate Marketing: Using other websites advertise your products and extract their profit percentage

Link exchange: Increase the popularity of your website, attract more customers.

Posting and sharing: 1 article on your website will be sharing in many places

Using social networking as an effective marketing channel, helping you to interact with the user to easily and simply.

  1. Traditional advertising campaign:


Direct marketing sales letters triep use, brochures, postcards, …

Advertising media – print, contacts, billboards, yellow pages, radio, television, …

Training program – Workshop you make to raise awareness.

Writing articles for magazine, newspaper and local publications that other industries will read. Doing this helps you to be known as one expert.

Direct selling / individuals.

Press Release.


Referral Program.

Co-marketing with businesses that are market share items with you


  1. Pricing, Positioning and Branding:

From the information which you collected, establish strategies for determining the price of the product, the location where your product will reach the market and how you will get brand awareness.


  1. Budget:

Your spending budget. Which strategy you can afford?


  1. Marketing objectives:

Establish quantifiable marketing goals. Here are the goals that you can turn into numbers. Ex: Your goal can be achieved at least 10 new customers per month, or create 100 potential customers per month.


  1. Monitor your results:

Testing and analysis. Identify the strategies are working.

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